Monthly Archives: October 2007

We shipped funnelcake01

Previously we wrote about “the funnel“, and our desire to better understand how a download becomes an active and long-term Fx user. There, we suggested a way to measure this with some degree of accuracy, and since launching the project, we are now at the point of digging through the data seeking findings. Before presenting [...]

Firefox Usage – Does the Day of Week Have an Effect?

We know that internet usage (as well as Firefox usage) sees a good deal of fluctuation based on seasonality. We’ve also historically noticed that the day of the week affects usage of the internet (or number of people using the internet, depending on your definition of usage).
Thinking about this latter trend, I decided to [...]

Fun with Google Trends

Google trends has always fascinated me. While it is pretty unscientific, I found it interesting to compare searches on iPod, to searches on Firefox.

(red is ipod, blue is firefox)
I wonder how much it would change things if we got our “News reference volume” equal to that of the iPod.
Has anyone else found interesting mozilla trends [...]

Understanding Shifts in Fx Market Share

While most of us have a pretty good understanding of Fx’s market share, I thought it’d be cool to explore ways to better interpret some of the information we see from third-party sources. For example, Net Applications provides a monthly breakdown of approximately 50 different browser versions. Their overall methodology isn’t perfect, but [...]