Several months back we discussed a project called Funnelcake. The goal was to begin to understand the path of Firefox users from download all the way through to long-term usage and to see if there were any pain points along the way for our users.
In terms of numbers, we found that 57% of downloaders [...]
Schrep recently wrote an excellent post providing an introduction to the extent of Firefox usage worldwide. In his analysis, he shows that 71% of Firefox users are located outside the United States! Moreover, this percentage is growing by day.
In an effort to provide the best possible support to Firefox users around the globe [...]
Here’s a quick quiz to start this discussion:
As a marketer, if you’re willing to pay (or bid) $0.20 per click through your paid search marketing programs, and you’re currently paying an average CPC (cost per click) of $0.10, what is the most you’re paying for a single click?
Hint #1: the answer is not $0.20 (or [...]
