Comments on: The Psychology of Downloading Firefox http://blog.mozilla.com/metrics/2008/05/21/the-psychology-of-downloading-firefox/ Tue, 10 Jan 2012 04:12:06 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: jardel http://blog.mozilla.com/metrics/2008/05/21/the-psychology-of-downloading-firefox/comment-page-1/#comment-31833 jardel Wed, 18 Jun 2008 20:09:28 +0000 http://blog.mozilla.com/metrics/?p=45#comment-31833 thats the big problem indeed, people don't know what the difference. I use an text ad in my br blog that only show ti ie users saying something like "tired of the slowest Internet explorer? download firefox!" other: (the ad shows on top of the page, the first to load) "11 seconds to open this page? dammit, please download firefox and make this faster" other more aggressive: "every single error in this page is your browser fault" or "see this error in the sidebar? ie fault!" some of the rotating text ads i use. they are originally portuguese, then some minor differences there. Other thing mozilla could do is give just a javascript to spreadfirefox (selected webmasters) community like adsense saying that you gonna test random ads/phrases for research purposes, don't waste money in adwords, use the power of the community! thats the big problem indeed, people don’t know what the difference. I use an text ad in my br blog that only show ti ie users saying something like “tired of the slowest Internet explorer? download firefox!”
other: (the ad shows on top of the page, the first to load) “11 seconds to open this page? dammit, please download firefox and make this faster”

other more aggressive: “every single error in this page is your browser fault”

or “see this error in the sidebar? ie fault!”

some of the rotating text ads i use. they are originally portuguese, then some minor differences there.

Other thing mozilla could do is give just a javascript to spreadfirefox (selected webmasters) community like adsense saying that you gonna test random ads/phrases for research purposes, don’t waste money in adwords, use the power of the community!

]]> By: anon http://blog.mozilla.com/metrics/2008/05/21/the-psychology-of-downloading-firefox/comment-page-1/#comment-22568 anon Thu, 22 May 2008 00:18:46 +0000 http://blog.mozilla.com/metrics/?p=45#comment-22568 Not sure about "...there aren't different levels of tabbed browsing as a feature" - people notice whether or not they can drag the tabs around, or if one tab can crash without taking out the whole program in the process. I thought it was reasonably well understood that it was hard to get people to download a browser because: #1 they've got one already, thanks; and #2 they only have the vaguest of ideas of the difference between "Internet Explorer" and "Google". Not sure about “…there aren’t different levels of tabbed browsing as a feature” – people notice whether or not they can drag the tabs around, or if one tab can crash without taking out the whole program in the process.

I thought it was reasonably well understood that it was hard to get people to download a browser because: #1 they’ve got one already, thanks; and #2 they only have the vaguest of ideas of the difference between “Internet Explorer” and “Google”.

]]> By: Donnie Berkholz http://blog.mozilla.com/metrics/2008/05/21/the-psychology-of-downloading-firefox/comment-page-1/#comment-22565 Donnie Berkholz Thu, 22 May 2008 00:09:47 +0000 http://blog.mozilla.com/metrics/?p=45#comment-22565 As a control, you probably want to try saying the same thing in different ways. They do the same thing in properly written surveys. As a control, you probably want to try saying the same thing in different ways. They do the same thing in properly written surveys.

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