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	<title>Comments on: Status of the upcoming SUMO project logo</title>
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	<link>http://blog.mozilla.com/sumo/2008/10/15/status-of-the-upcoming-sumo-project-logo/</link>
	<description>The support.mozilla.org (SUMO) project</description>
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		<title>By: Kaiser</title>
		<link>http://blog.mozilla.com/sumo/2008/10/15/status-of-the-upcoming-sumo-project-logo/comment-page-1/#comment-9923</link>
		<dc:creator>Kaiser</dc:creator>
		<pubDate>Sat, 18 Oct 2008 17:33:18 +0000</pubDate>
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		<description>Hi. Some thing i (as a designer) really don´t like: the different look&amp;feel in the mozilla product-family. i like the thunderbird, firefox and sunbird and lightning logos most. they are round (easy to place), feel and look good and make a pretty professional feeling. AND every &quot;main&quot;-product has got an animal as logo and name. in my opinion a good choice. every brand and/or company has a system behind naming their products/works. e.g. volkswagen has names of winds for their cars. and this is something i really miss in the mozilla-projects. a &quot;red line&quot; through all of your products-names and -logos. i would suggest to first re-think the name &quot;sumo&quot; and instead thinking about an animal (e.g. the QA-Departments Duck-Suggestion for QACs)... i shouldn´t really be an owl. maybe there are other animals who own the adjective &quot;wise&quot;.

summary of my suggestions:
- choose a new name (animal reknown for his/her wisdom)
- repeat the outer shape of logos of your most popular products within the mozilla-product-family
- one animal surrounding (on max. 3 sides) a product that stands/needed for searching/knowledge

wish you best.</description>
		<content:encoded><![CDATA[<p>Hi. Some thing i (as a designer) really don´t like: the different look&amp;feel in the mozilla product-family. i like the thunderbird, firefox and sunbird and lightning logos most. they are round (easy to place), feel and look good and make a pretty professional feeling. AND every &#8220;main&#8221;-product has got an animal as logo and name. in my opinion a good choice. every brand and/or company has a system behind naming their products/works. e.g. volkswagen has names of winds for their cars. and this is something i really miss in the mozilla-projects. a &#8220;red line&#8221; through all of your products-names and -logos. i would suggest to first re-think the name &#8220;sumo&#8221; and instead thinking about an animal (e.g. the QA-Departments Duck-Suggestion for QACs)&#8230; i shouldn´t really be an owl. maybe there are other animals who own the adjective &#8220;wise&#8221;.</p>
<p>summary of my suggestions:<br />
- choose a new name (animal reknown for his/her wisdom)<br />
- repeat the outer shape of logos of your most popular products within the mozilla-product-family<br />
- one animal surrounding (on max. 3 sides) a product that stands/needed for searching/knowledge</p>
<p>wish you best.</p>
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		<title>By: Tara</title>
		<link>http://blog.mozilla.com/sumo/2008/10/15/status-of-the-upcoming-sumo-project-logo/comment-page-1/#comment-9757</link>
		<dc:creator>Tara</dc:creator>
		<pubDate>Wed, 15 Oct 2008 18:34:26 +0000</pubDate>
		<guid isPermaLink="false">http://blog.mozilla.com/sumo/?p=300#comment-9757</guid>
		<description>Great post, and pleasure working with you on this!  The fun isn&#039;t over yet... and I&#039;ll be posting the first round of design concepts very soon.  Don&#039;t think the suggestion of you as &quot;Thor&quot; made the cut though.  But we always have &lt;a href=&quot;http://flickr.com/photos/29142435@N08/2754672375/in/set-72157606466261519/&quot; rel=&quot;nofollow&quot;&gt;this&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Great post, and pleasure working with you on this!  The fun isn&#8217;t over yet&#8230; and I&#8217;ll be posting the first round of design concepts very soon.  Don&#8217;t think the suggestion of you as &#8220;Thor&#8221; made the cut though.  But we always have <a href="http://flickr.com/photos/29142435@N08/2754672375/in/set-72157606466261519/" rel="nofollow">this</a></p>
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